Krochmal’s Twitter Update

  • 06:05 Storify, a new tool to curate content. This is my test run. #
  • 07:47 I am at the front desk for #brandsconf volunteering. Say hey! (@ 92nd Street Y) #
  • 08:44 The #140conf Daily is out – read this Twitter newspaper on (7 contributions today) #
  • 14:44 Using social media to find the core fans, not the broadcast model any more, Zack Beatty (@zbeat) – founder, FANATX. #brandsconf #
  • 14:47 Music slow to get iit, but you can have someone writing about the band, Zack Beatty (@zbeat) – founder, FANATX. #brandsconf #
  • 14:49 Lady Gaga has 4m followers, they aren’t her not core fans: Zack Beatty (@zbeat) – founder, FANATX. #Brandsconf #
  • 14:57 Humanizing at Reuters, empowering people that represent the company, putting a face with a name, Dave Wieneke (@UsefulArts) #brandconf #
  • 14:58 Men and women view the use of personal image in marketing differently: respect right of publicity, Dave Wieneke (@UsefulArts) #
  • 14:59 Don’t be Oz. Be personal. #brandsconf Dave Wieneke (@UsefulArts) #
  • 15:01 You are insurectionists and disruptors, Dave Wieneke (@UsefulArts). #brandsconf #
  • 15:04 Open-book branding, Hank Wasiak (@hankwasiak) love this guy. Best time to be in brand building business. #brandsconf #
  • 15:08 Get out of the fishbowl, fully informed employees make better decisions on behalf of the company. Hank Wasiak (@hankwasiak) #brandsconf #
  • 15:11 Building an open community is harder than being closed, Hank Wasiak (@hankwasiak) #brandsconf. #
  • 15:14 Put your culture first, agencies, says Hank Wasiak (@hankwasiak). #brandsconf #
  • 15:16 Every brand has a story to tell. There is nothing To hide. Hank Wasiak (@hankwasiak) #brandsconf #
  • 15:21 @zbeat that was quick! Thanks for correx #
  • 15:34 CareOne finds that putting a real person telling their stories has worked well, it’s a risk, but worth it (@Nichole_Kelly) #brandsconf #
  • 15:56 @zbeat so I’ve heard. There is some delay due to batteries. #
  • 15:57 @TedRubin my pleasure. So much to learn. #
  • 16:01 The music industry is full of Luddites, Larry Pareigis (@ninenorthlp) – President. Nine North Records. #brandsconf #
  • 16:04 @stevedenning it’s a little deeper than that. As opposed to a corporate avatar. cc @get storied @Nicole_kelly #
  • 16:05 @CathyWebSavvyPR absolutely, my pleasure. #
  • 16:25 Brands: offer value; add something meaningful; listen; prove you’re listening; be fallible; Jennifer Severns (@jennerus) #brandsconf #
  • 16:29 Brand believable: be consistent; filter; amplify your message; partner with consumers; do what u already know. Jennifer Severns. #brandsconf #
  • 16:57 Colleges have become the RC Cola — if nothing else around, you will drink it @kyraocity #brandsconf #
  • 17:02 I know what I’ve given you, but I don’t know what you have received, a favorite quote shared by @kyraocity #brandconf #
  • 18:20 @ninenorthlp I have believed that since 1998. Google me and mp3 🙂 enjoyed hearing you! #
  • 18:51 Gotta have pastrami sammich here. (@ Pastrami Queen) #
  • 19:26 RT @smalljones: RT @hrheingold: not a bad idea for me to tweet this once more: Crap Detection 101 video bit.l… #
  • 21:36 @locallylove You were great to work with, from 7 in the morning until the end of the day cc @jeffpulver @melissapierce #
  • 21:37 @TedRubin Wll, I saw you come in but I didn’t see you leave. Another time, I hope 🙂 #
  • 21:38 @critiques4geeks Such a gift, #socialmediagelt That’s ROI LOL Thank you, you rock! #
  • 22:33 @mayaREguru Good to hear. Was great to see you! Hope to see sooner than later. #
  • 23:22 The Mo Krochmal Daily is out! ▸ Top stories today by @5Great @NewsSheet @BrettGreene @BJMendelson #

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